We all know that your pictures on Instagram have to be spot-on. But did you know that your Instagram caption is what encourages your audience to engage with your post? You need to write Instagram captions that draw your audience in and encourage them to participate. In today’s blog post, I am going to explain […]
How to Easily Create an Instagram Landing Page for Free
Instagram is a fast-growing social media platform that can drive significant traffic to your blog and generate its own income. However, this popular platform only allows you to include a single link to your blog in the bio. So how can you include multiple links to your blog posts? The answer is to create an […]
The 8 Simple Branding Mistakes Most Bloggers Make
Branding is an incredibly important part of running a successful and profitable blog. However, most of us are making simple branding mistakes that could be costing us readers, customers, and money. In this blog post, I am going to reveal 8 simple branding mistakes that you may be making. The good news is that all […]
13 Branding Blog Posts that Will Explode Your Brand
Throughout my branding journey, I have discovered some amazing branding blog posts that have inspired me to brand and grow my blogging business. Today, I am going to share my favorite branding blog posts with you to help you do the same. These blog posts tackle nearly every part of the branding process and have allowed […]
How to Create a Unique Visual Identity for Your Blog
Your blog’s visual identity plays an important role in your brand. It is a visual consistency that immediately tells your reader who wrote the post or pinned the pin. This is specifically important for visual marketing platforms like Pinterest and Instagram. In this post, I will discuss the elements of your brand’s visual identity and how […]
How to Find Your Blog’s Perfect Brand Identity
If you have been blogging for any length of time, you have likely heard the term “brand identity.” It sounds simple enough, doesn’t it? If you are like most bloggers, you probably believe it is the same as branding and is the name of your blog. Unfortunately, this is a common misconception. By the end […]
Branding Lessons Bloggers Can Learn From IHOP’s “IHOB” Campaign
Bloggers can gain inspiration and learn from the strangest places. Recently, I viewed a commercial by IHOP, admitting that their “IHOB” campaign was a stunt. This got me to thinking a lot about branding and how it applies to blogging. As a blogger, there are many branding lessons that you can learn from this campaign […]
How a Break From Blogging Can Improve Your Blog
Taking a break from blogging is like asking me to not see a child. I have worked hard on this baby of mine and I hate to walk away from it for very long. As many of you know, I have had a long couple of months. The Ison household has been through its share […]
The 2018 Blogger’s Guide to the New Pinterest
Pinterest has been through some major changes in 2018 (and barely half the year has passed). These changes, for better or worse, have sent bloggers and Pinterest marketers scrambling to keep up. So, exactly how does a blogger make it on the new Pinterest? Good question. In this blog post, I am going to discuss […]
How Do I Get Started Blogging for Profit as a Complete Novice?
Every blogger has to start somewhere. That’s why there is no shame in asking any question when it comes to blogging. Today’s question is one that I don’t often see; How do I get started blogging for profit as a complete novice? I know that this is a topic on many people’s minds, so I […]